ripe to pick

Another bumper crop year

And brand new fields to hoe with Finn Partners.
Our focus on creating and marketing fresh brands with clients remains at the core of what Greenfield Belser does. Inside this year’s annual review, you’ll find our picks for brand makeovers, extensions and campaigns that drive growth.

See More

Brand Thinking
Bleeding edge thinking on branding and marketing


Handling Objections from Anybody—Clients, Colleagues, Kids…

By Burkey Belser
January 12, 2017
 Handling Objections from Anybody—Clients, Colleagues, Kids…

Consider this a retweet but annotated. A colleague at Finn Partners shared this smart reflection which I immediately sent on to our team for two reasons: I want to be held accountable when I handle objections and I want us to be that sensitive when we talk to clients. It’s so easy to be defensive when faced with a shortcoming…of our own or of our work. And, of course, defensiveness only makes matters worse. But as a fan of the same details (where God lives) I understand how important language is in shaping an emotional response and how language betrays our real thoughts and feelings. A little awareness can go a long way. Next post: Weasel words like “kinda” and “sorta” and “um” that undermine your authority while speaking.