Greenfield Belser 2017 Annual Review

Greenfield Belser has been a Finn Partners company for almost two years. This year we are adopting the new Finn brand style we created for the firm that is on the second spread of our book. That’s exciting for all of us here at Finn, but that’s hardly all that has been going on this past year. Really, it is impossible to say we love the work we did for one client more than another, but our goal is always to show you a balanced portfolio—across sectors with firms of varying sizes located all around the country. Read more here.

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Apex

business elements

Apex is a fast-growing environmental consulting and engineering firm with expansion plans. They are ready to challenge the nation’s leaders in the field and sit at the apex of the profession. While other firms simply adopt a name, Apex is earning theirs.

Sometimes the shift from “before” to “after” is unimpressive. The re-imagining of Apex as seen in their logo, website, brochure and other materials matches their ambition and represents a remarkable departure from the past. Not every firm fits as comfortably in their new clothes as Apex.

Note that the brand program was built around “business elements” that, in their business, are water, land, air and facilities. Government regulations and economic conditions are weighing heavily on businesses. Apex scientists and engineers play a key role in solving business challenges to not only meet regulatory requirements, but also accelerate business growth.