Greenfield Belser 2017 Annual Review

Greenfield Belser has been a Finn Partners company for almost two years. This year we are adopting the new Finn brand style we created for the firm that is on the second spread of our book. That’s exciting for all of us here at Finn, but that’s hardly all that has been going on this past year. Really, it is impossible to say we love the work we did for one client more than another, but our goal is always to show you a balanced portfolio—across sectors with firms of varying sizes located all around the country. Read more here.

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Brand Thinking
Bleeding edge thinking on branding and marketing
The Center for Audit Quality and Finn launch a New Website, Together
The Center for Audit Quality and Finn launch a New Website, TogetherThe Center for Audit Quality is a forum of leaders from accounting firms, academia, the investment and corporate director communities....
Maples Group Reflects its World Class Clientele
Maples Group Reflects its World Class ClienteleOver the course of five decades, Maples has grown from modest beginnings in the Cayman Islands as a financial services sector law firm into one of the world's preeminent professional services firms....
Marketers Are Measuring
Marketers Are MeasuringThe rapidity with which marketing is changing is staggering. Personally, after over 40 years in the business, my approach has been turned on its head....
Delivering Value Beyond the Numbers
Delivering Value Beyond the NumbersThis year the partners at Health Management Solutions marked 20 years in business as valuation experts in healthcare mergers and acquisitions....
The New Gibney.com has Launched!
The New Gibney.com has Launched!As a full-service commercial law firm with offices in New York and San Francisco, and associated offices in London, Geneva, and Singapore, Gibney has been more than lawyers to their clients for over 70 years....
 FINN Finishes No. 1 at Nashville Advertising Awards
FINN Finishes No. 1 at Nashville Advertising AwardsFINN Partners Southeast Office won more gold and total Addy Awards from the American Advertising Federation’s Nashville competition than any other agency in the city — 14 Gold and 11 Silver....
Legal Sector Brand Management Consulting Firm of the Year in the United States – 2019
Legal Sector Brand Management Consulting Firm of the Year in the…We are proud to announce that Global Law Experts has just named Finn Partners (formerly GreenfieldBelser) as the “Legal Sector Brand Management Consulting Firm of the Year in the United States – 2019” and, separately, the same honor for “Washington, DC-2019” as well....
Welcoming Small Army to Our Team
Welcoming Small Army to Our TeamRed's our color and now we are on the found in Red Sox Nation!...
 ABA Adopts New Logo, Will Retire Iconic Logo of 50 Years
ABA Adopts New Logo, Will Retire Iconic Logo of 50 YearsFinn Partners (aka Greenfield/Belser) was selected by the American Bar Association to introduce a new member model promising enhanced benefits for its members, hundreds of thousands strong. ...
Of Brands and The Seven-Year Itch
Of Brands and The Seven-Year ItchThe seven-year itch is a psychological term that suggests that happiness in a relationship declines after around year seven of a marriage....
Barnes & Thornburg Rebrand Pulses At Heart of Business
Barnes & Thornburg Rebrand Pulses At Heart of BusinessBarnes & Thornburg is a full-service business law firm representing companies deeply woven into the fabric of America....
Marketing Partner Forum, 2019. See you there.
Marketing Partner Forum, 2019. See you there.In lieu of yet another booth that you use as a backdrop for your conversations with friends, we’ve decided to forgo our booth this year and roam around the Marketing Partner Forum....
The Big Three Reasons Organizations Change Their Brands
The Big Three Reasons Organizations Change Their BrandsLast week Forbes wrote about We Work, the office space sharing giant, and the company’s rebrand....
Innovation 2019
Innovation 2019As usual, our intrepid adventurer, IT guru Nanther Thangarajah, has turned up more gems from the Internet realm you shouldn’t miss....
Five top 50 CPA firms launch new or improved websites in the second half of 2018.
Five top 50 CPA firms launch new or improved websites in the second half of 2018.Reviews of “new” websites for EY, CLA, BKD, Plante Moran (not entirely new but improved with video) and Withum, reveal new trends. ...
Kirkland & Ellis and McGuire Woods launch new websites, totaling 12 new AMLAW 100 websites in 2018
Kirkland & Ellis and McGuire Woods launch new websites, totaling 12…Kirkland & Ellis and McGuire Woods launch new websites!...
 The Results are In. The Observer Places Finn #3 on its 50 Most Powerful PR Firms List.
The Results are In. The Observer Places Finn #3 on its 50 Most Powerful…Seven years after Peter Finn led a split to from Ruder Finn—which his father co-founded—Finn Partners has cemented its place as an independent powerhouse. ...
Larkins Vacura Masters the Art of Litigation
Larkins Vacura Masters the Art of LitigationThis high-powered litigation boutique came to us with a strong brand promise and a not so strong way of conveying their message....