Messaging and Design Bring Clarity to The Claro Group’s Brand

Claro Group - Header Image

The Claro Group emerged from a former Big Four accounting firm as a major international provider of economic and financial consulting services. Claro clients are law firms, governments, institutional investors and corporations in major litigation, antitrust disputes, and large-scale insurance challenges. Read more here.

See More

the dish
on websites

the largest professional service firm
and association websites at a glance

See More

Brand Thinking
Bleeding edge thinking on branding and marketing


Workman Nydegger. Artisans of Intellectual Property.

By Erika Ritzer & Kim Proxmire
September 7, 2016
Workman Nydegger. Artisans of Intellectual Property.

Founded in 1984 with modest beginnings, Workman Nydegger now stands among the largest firms in Salt Lake City, Utah. Well-known as a high-caliber intellectual property boutique firm focused on prosecution and litigation, Workman Nydegger is not just any IP firm. They view IP as an art form, investing a skilled craftsman approach to strategically build IP assets and litigate IP interests.

With a unique intellectual property law philosophy, Workman Nydegger has sharpened their firm brand and market position by focusing on differentiating themselves as IP artisans over IP practitioners. Check out our Workman Nydegger case study to see all the work that went into reshaping the Workman brand.