Greenfield Belser 2017 Annual Review

Greenfield Belser has been a Finn Partners company for almost two years. This year we are adopting the new Finn brand style we created for the firm that is on the second spread of our book. That’s exciting for all of us here at Finn, but that’s hardly all that has been going on this past year. Really, it is impossible to say we love the work we did for one client more than another, but our goal is always to show you a balanced portfolio—across sectors with firms of varying sizes located all around the country. Read more here.

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Brand Thinking
Bleeding edge thinking on branding and marketing


Three Agency Guys Walk Into a Bar.

By Joe Walsh
October 29, 2018
Three Agency Guys Walk Into a Bar.

It’s no joke.

I had the pleasure of meeting two of my Finn partners, Nashville’s Jimmy Chaffin and Nelson Eddy, recently at an off-site strategy meeting. We wound up at a bar somewhat late one night. Shocking, I know.

I made a point of the visit with them because I love their storytelling work and have particular interest in their work for Jack Daniels. The two—along with a talented, broader team—have been the stewards of Jack Daniels' brand voice and more for decades. Hearing their stories was a treat. Watching the short video stories they create for the brand is just as good. Check out a couple here. Bet you can’t guess what we had to drink?