2017 ASAE annual conference


attract and keep members

We will be exhibiting at the ASAE Annual Meeting and Expo from August 12-August 15. Be sure to stop by booth #339 to learn more about our association work, and if you’re an attendee, to claim your sweet treat! We would love to see you!

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Brand Thinking
Bleeding edge thinking on branding and marketing


Leading Edge Recognizes…the Leading Edge

By Burkey Belser
October 27, 2015
Leading Edge Recognizes…the Leading Edge

Leading Edge Alliance is a partnership of over 220 accounting, financial and business advisory services firms, making it the second largest international association in the world. Members are proud to belong and vie to stand out as among the best in the business. This year, LBMC's family of businesses was consolidated into a single brand from a market-facing point of view. (Individual businesses still kept their separate status.) You've read about the branding effort recently on our blog and in GB Weekly, but we are happy to announce the firm received the Marketing Achievement Award for the rebrand, and another Marketing Achievement Award for the leadership transition. Lastly, the managing partners, Mike Cain and David Morgan were recognized as the “Legends” of the year. It's always nice when hard work and commitment to the brand is rewarded. Congratulations.