Greenfield Belser 2017 Annual Review

Greenfield Belser has been a Finn Partners company for almost two years. This year we are adopting the new Finn brand style we created for the firm that is on the second spread of our book. That’s exciting for all of us here at Finn, but that’s hardly all that has been going on this past year. Really, it is impossible to say we love the work we did for one client more than another, but our goal is always to show you a balanced portfolio—across sectors with firms of varying sizes located all around the country. Read more here.

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Site Of The Week: Case 3D

By Gabby Bryant
March 29, 2018
Site Of The Week: Case 3D

Sometimes, simple is better. Actually, most of the time. But, simplicity does not have to mean boring, or non-descript, or lacking character or flair. The Case3D site is refreshingly simple, yet possesses little pieces of personality that carry it into the realm of appreciated.

Note the transitional logo as the first page loads, see how it builds on itself, not only in a fun and visually appealing way, but in a way that actually speaks to the industry of the company: buildings, architecture, construction, design.

Visit a detail page for one of their case studies, pages that display their work. Movement is gently and subtle, colors are sparse but appropriate. Consider how easily the page transitions from bottom to top, first with the adjustment of the center V displaying the image, then the floating headlines that show up as the user scrolls. As you travel from page to page, watch the screen shift almost like the opening of a book; the colored panels moving from left to right.

Nothing flashy, the site is not deep, but it evokes a feeling of calm—and of interest.

Sneak a peak, it won't take long.