Greenfield Belser 2017 Annual Review

Greenfield Belser has been a Finn Partners company for almost two years. This year we are adopting the new Finn brand style we created for the firm that is on the second spread of our book. That’s exciting for all of us here at Finn, but that’s hardly all that has been going on this past year. Really, it is impossible to say we love the work we did for one client more than another, but our goal is always to show you a balanced portfolio—across sectors with firms of varying sizes located all around the country. Read more here.

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Brand Thinking
Bleeding edge thinking on branding and marketing


Because That’s Where Your Buyers Are

By Greenfield Belser, a Finn Partners company
August 22, 2011
Because That’s Where Your Buyers Are

To us, using the Internet to promote your professional services firm should be a no-brainer. Cost per thousand is far less than print and pinpoint targeting comes with the medium.

And now there’s new evidence that the Internet is where your buyers are, according to the International Advertising Bureau. Their recent study shows that the wealthiest American consumers (98%) are online—ready for a targeted digital campaign. The IAB, which has been surveying the affluent market since 1977, found that 98 percent of affluent consumers use the Internet, as compared with 79 percent of the general population. See more at: