Greenfield Belser 2017 Annual Review

Greenfield Belser has been a Finn Partners company for almost two years. This year we are adopting the new Finn brand style we created for the firm that is on the second spread of our book. That’s exciting for all of us here at Finn, but that’s hardly all that has been going on this past year. Really, it is impossible to say we love the work we did for one client more than another, but our goal is always to show you a balanced portfolio—across sectors with firms of varying sizes located all around the country. Read more here.

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Ahead of the game. Celebrating our first Super Bowl Ad. Sort of...

By Joe Walsh
February 2, 2018
Ahead of the game. Celebrating our first Super Bowl Ad. Sort of...

The international law firm, Dorsey, was founded in Minneapolis and, in ways, the city remains its home turf. For years the firm has made deep contributions to the regional economy. For example, the firm was involved in the development of US Bank Stadium, the host of this year’s Super Bowl, through its P3 and other practices. When the firm was offered an ad spot in the official program guide for the game, they turned to us for creative help. Leveraging the firm’s existing brand communication style we helped them create the one-pager below. It builds off the firm’s tagline, Always Ahead, and leads with Ahead of the Game. Doubling down, a variation of the ad also appeared in last week’s Pro Bowl keepsake program book. A win, win.