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Greenfield Belser 2017 Annual Review

Greenfield Belser has been a Finn Partners company for almost two years. This year we are adopting the new Finn brand style we created for the firm that is on the second spread of our book. That’s exciting for all of us here at Finn, but that’s hardly all that has been going on this past year. Really, it is impossible to say we love the work we did for one client more than another, but our goal is always to show you a balanced portfolio—across sectors with firms of varying sizes located all around the country. Read more here.

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9 Greenfield/Belser and Brand Research Company Clients Honored at LMA

					
					By 
Greenfield Belser, a Finn Partners Company
April 20, 2009
9 Greenfield/Belser and Brand Research Company Clients Honored at LMA
				
 
				
				
Work shines in all major categories


Earlier this month, Greenfield/Belser and Brand Research Company (BRC) clients won 12 Legal Marketing Association Your Honor Awards (YHAs), among them:


FIRST, SECOND AND THIRD PLACE FOR WEBSITE DESIGN


Greenfield/Belser clients swept the entire Website category at this year’s awards ceremony. WeirFoulds, an 80-lawyer firm based in Toronto, took home first place. Judges said the site presents the firm as “sophisticated, talented and established.” Sterne Kessler, a 50-lawyer intellectual property firm based in Washington, D.C., took second place and Faegre & Benson, a 500-lawyer firm based in Minneapolis, took third.


FIRST PLACE FOR ANNOUNCEMENT


Judges described a brand announcement for WeirFoulds as “excellent, vivid and handsome.” They also commented, “the message was clear, even with a quick skim.”


FIRST PLACE FOR TRADE SHOW BOOTH


Toronto firm McMillan LLP (150 lawyers) redesigned its trade show booth to reflect its strong new brand and provide installation flexibility to meet changing market needs. The YHA judges gave it first place, commenting that design and function were both “excellent.”


FIRST PLACE FOR SINGLE ADVERTISEMENT


McMillan’s brand-launch ad—“What’s in a Name?”—gained first-place honors from the YHA judges, who called it “attention-grabbing” and “bold.”


THE LIST GOES ON


Second place to Practising Law Institute (Identity), Choate Hall & Stewart (Trade Show Booth) and Clifford Chance (Recruiting). Third place to McMillan (Identity) and Nixon Peabody (Market Research). In addition, a sales system created for Poyner Spruill received honorable mention in LMA’s Brochure category.